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At this point, most of us have heard about the benefits of using CBD products for health and wellness. 

The passage of the 2018 Farm Bill made hemp-derived CBD legal across the United States. As a result, CBD ads now flood the internet, and CBD product displays fill everything from designer boutiques to health food stores to gas stations. 

CBD products come in hundreds of varieties, from topical creams to delicious gummies to oil tinctures and capsules; each has its advantages. But for those who have no interest in sweet gummies or messy oils, the CBD capsule reigns supreme. Capsules bring all of the potential benefits of other CBD products, plus long-lasting effects and convenience.

However,  because of how quickly CBD gained popularity on the market, it can be challenging to pick the right CBD product for you. This guide will cover two of the best CBD capsules on the market today. 

Product overview

Ananda Hemp is one of the largest and oldest hemp development companies in the world. You get the same renowned formulation found in their tinctures with their CBD gels — a blend of their Kentucky-based, cold-pressed hemp seed oil, premium full-spectrum hemp extract, and botanical terpenes. 

One of the best-selling CBD companies in the U.S., PureKana’s mission is to bring the highest quality CBD products to the marketplace. All capsules are made from 100% organic hemp (also harvested in Kentucky) and contain their proprietary hemp extract made with high-quality hemp oil. 

How They Stack Up 

Product Range

As of this writing, Ananda Hemp has only one CBD Capsule product available: their Full Spectrum CBD Softgels. Made in a discreet, easy-to-swallow softgel, Ananda minimizes the unpleasant taste of hemp oil. In addition, it ensures that they are tested with rigorous standards to achieve quality hemp oil products.

PureKana, on the other hand, has more variations of its CBD Capsules. While they offer a simple capsule on par with Ananda, they also provide an AM, a PM, and an Immune Boosting formulation. In addition, the AM Capsules integrate Caffeine to uplift you throughout the day, and the PM Capsules contain Melatonin to help you get to sleep in the evenings. Finally, each PureKana CBD Immunity Capsules bottle mixes PureKana’s organically grown CBD with Vitamins C, Zinc, and Vitamin D to turbocharge the body’s disease-fighting powers. Created as a daily supplement, the capsules also feature BioPerine® to increase nutrient absorption.

Verdict: With so many options, PureKana takes this category handily!

Volume (Capsules per Container)

When buying products, we tend to want to get the most we can of something we like. Therefore, bulk buying is usually cheaper, and when it comes to CBD, a product many of us take every day, we might be wondering, how many CBD gel capsules will I get in every container?

Ananda Hemp’s Full Spectrum Softgels are currently available on their online store in packages of 30 and 60.

Meanwhile, PureKana only offers their CBD Capsule lineup in quantities of 30. 

Verdict: Ananda Hemp wins this bout! The option to choose how many CBD capsules you get per container cannot go unrewarded.

CBD Content & Potency

While PureKana may not offer bottles with more than 30 capsules per container, where they outshine their competitor is in their CBD content. Their standard CBD Capsules come loaded with 40mg of CBD per serving (1 Capsule), while Ananda sports a relatively meager 15mg per serving (1 Softgel). PureKana also offers its standard CBD formula in a 25mg variant.

PureKana’s other proprietary capsules come with varying potency if you are looking to consume less than 40mg. For example, the AM formula is made with 15mg of CBD, the PM formula is made with 25mg of CBD, and the immune system support capsules come with 10mg of CBD per capsule. 

Verdict: PureKana offers a more potent product, but they also provide enough potency options for those looking to use CBD for a more specific outcome. PureKana wins this round!


While price isn’t always everything, it’s still important! 

Currently, Ananda offers the 30 count of their Full Spectrum CBD Softgels for $54.99.

PureKana, at the time of this writing, offers their 30 count for $83.00. 

On the surface, Ananda may win this round. However, the important thing to remember is that PureKana’s capsules contain over double the amount of CBD per serving (40mg vs. 15mg). In addition, even their smaller dosed, standard tablets contain 10mg more of CBD than Ananda’s product (25mg vs. 15mg).

Verdict: Taking all of this into consideration, PureKana takes this round!

Quality & Transparency 

The CBD industry is self-monitoring itself due to the lack of federal oversight. Quality companies want their customers to feel confident about the safety and content of their products. The Certificates of Analysis (COA) that CBD companies publish are at the core of quality and transparency efforts. 

A COA will include proof that the capsules contain no mold, pesticides, heavy metals, residual solvents, or other chemicals. They should also have data on the level of cannabinoids in the product, specifically the amounts of THC and CBD.

PureKana offers updated lab reports for each batch of products, and its capsules are certified organic, non-GMO, and contain no solvents, chemical fertilizers, herbicides, or pesticides.

Likewise, at Ananda Hemp, every ingredient and the finished product is tested by third-party, ISO-certified laboratories to ensure quality, purity, and potency.

Verdict: Because both companies readily provide credible and transparent information about the quality of their products, this category ends in a tie!


Although CBD oil remains the #1 method of cannabidiol consumption, the market share of CBD capsules is growing. Many agree that CBD oil capsules are the most popular option because they are the easiest to swallow. Plus, they break down well in the body, potentially ensuring high efficiency when taking CBD. In addition, they are convenient, pre-dosed, and ensure you can enjoy CBD with no taste. 

Although both companies offer quality CBD pills, PureKana offers a broader variety of capsules at more cost-effective potencies. 

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